Black Friday and Cyber Monday are yearly products of our nation's retail consumption. This year I was less than thrilled to participate in these retail holidays, but Giving Tuesday has a different vibe. In 2012, the hashtag #GivingTuesday was created by the 92nd Street Y in New York City and the United Nations Foundation on the first Tuesday after Thanksgiving as a way to create public interest in philanthropic gains. Their idea worked and in 2019, Giving Tuesday formally broke off as an independent organization. While according to research from Vox.com, Giving Tuesday provides only a small share of yearly donations, awareness of the day is growing. And it's the feeling of generosity and giving that is helping it grow every year.
This year with so many sports teams directly affected by Covid19 (like getting cut by their Athletic Departments), I saw a variety of different campaigns across internet platforms. I personally chose to make a small donation to UCLA's Inspire Campaign. The money will directly benefit their social media team in creating this year's content. Instead of a monetary goal, they set a goal of reaching 100 donors. As a dedicated gymnastics coach for the last ten years, I also made a donation to the Positive Coaching Alliance. Check out Giving Tuesday to find ways to give back to your country or community!
Give Well, Live Well.